Adidas is renowned worldwide for their cutting-edge sportswear, and today has announced its latest limited-edition range – named Collection Zero. This collection is said to combine both sport and street culture and ‘push the boundaries’ on the kind of apparel typically seen on golf courses.
Collection Zero has been designed alongside other teams within the adidas network and is aimed towards those golfers who want to blend their apparel between lifestyle and performance, to give a greater idea of their personality rather than just looking ‘like a golfer’.
Adidas says that golf sillhouettes are created, featuring versatile, stylish and street-inspired pieces made from performance materials.
Dylan Moore, senior creative director at adidas Golf, commented:
Golfers today expect to find apparel that provides them with everything they would need on the course – stretch, lightweight, moisture-wicking fabrics, protection from the sun – but they also expect to find unique elements of style and versatility within those pieces.
We wanted to give them that, so we looked to our DNA as a brand for inspiration and met with designers from other categories to get additional insights. The end result was this unique capsule that had the perfect blend of golf with sport and street culture.
The limited collection features a crew sweatshirt (�59.95 / �79.95), jacket (�74.95 / �109.95), Jacquard polo (�54.95 / �74.95), stripe polo (�44.95 / �64.95), Dobby (�54.95 / �74.95) and woven (�59.95 / �79.95) shorts, and Dobby pant (�69.95 / �99.95).
